Digital Marketing Landing Page (Writing Sample)
This was written as a landing page for a Digital Marketing company showcasing their new service offering.
Specialized Medical Marketing Services
Transform Your Medical Practice with Our Proven Medical Marketing Services
Partner with us for your personalized medical marketing service needs and elevate your practice
We exclusively partner with select medical practices to align on measurable objectives
Our dedicated team brings diverse talent and years of experience in medical marketing to reach your goals
Dedicated to providing effective strategies with a proven track record and commitment to staying ahead of industry trends
Lead Generation and Conversion Optimization
In today’s competitive healthcare industry, it’s important for medical professionals to have a steady stream of new patients in order to sustain and grow their practice. By effectively generating leads and optimizing conversions, we can ensure your marketing efforts are driving results and helping to bring in new business. This means targeting your marketing efforts more effectively, resulting in a higher return on investment (ROI).
Relevant content marketing
Establish yourself as a thought leader in your field with our marketing solutions. We’ll help you generate relevant content to connect with your ideal patients during their discovery phase and stand out in a crowded market.
Remarketing campaigns
Target previous website visitors to increase brand awareness and drive conversions, ultimately leading to more patients. By creating customized campaigns, we ensure you are delivering the right message to the right audience at the most effective time.
Call tracking setup and monitoring
We use CallRail, a third-party tool, to create dynamic phone numbers to help track and optimize marketing campaigns. Unique numbers let you see which campaigns drive the most calls and improve ROI.
Advanced Analytics & Reporting
As a medical professional, you understand the importance of data in informing decision-making and driving better outcomes. The same is true for your marketing efforts. That’s where our advanced analytics and reporting solutions come in. We’ll help you track and analyze your marketing data in real-time, gaining valuable insights into what’s working and what’s not. Our easy-to-read reporting allows you to unlock the full potential of your marketing data to take your campaigns to the next level.
KPIs by channel
Tracking key performance indicators (KPIs) by channel can identify areas of success and areas for improvement, allowing you to allocate resources and focus on channels that drive the most engagement and conversions, ultimately helping you make data-driven decisions for more effective and efficient marketing.
Rank tracking
Rank tracking helps with search engine optimization (SEO) efforts, increases website traffic, and identifies top performing pages/keywords. It also helps identify sudden changes or fluctuations, which can indicate a potential issue or opportunity, that may affect traffic and conversions.
Monthly statements of work
Keep track of your marketing efforts and ensure your needs are being met with a monthly statement of work. This document helps you understand what is being worked on and allows you to track progress in a timely and effective manner.
Reputation Management
Managing your online reputation is key to attracting new patients and maintaining a positive image. By actively monitoring and managing your online presence, potential patients see a trustworthy and accurate portrayal of your practice. Reputation management can also mitigate negative reviews and provide a way to address concerns or complaints.
Analysis of your online presence
Improve your online reputation by actively monitoring and responding to reviews, feedback, and competitor activity. A strong online presence can attract new patients and keep current ones, while protecting your practice's reputation.
Review acquisition and management
Actively seek out and encourage patient feedback, as well as monitor and respond to reviews in a timely manner. By focusing on reviews and ratings on websites like Google, we’ll help build trust with potential patients, while working to negate the effect of negative reviews.
Search Engine Optimization (SEO) Content Publishing
High-quality, informative, and relevant content that helps mitigate negative reviews by pushing them down in search engine results. Improve your search engine rankings for keywords and enhance your website's visibility.
